Pharrell’s hit song “Happy” was quite literally everywhere after its release for the Despicable Me 2 soundtrack back in 2013.
Since then, the track has scored an Oscar nomination, and it won at the 2015 GRAMMY Awards for Best Pop Solo Performance and Best Video.
Now, Pharrell is taking another route with the song. According to the Rolling Stone, he signed an agreement with Putnam (an extension of Penguin publishing) to create four children’s picture books. The first book will be based on “Happy,” with the same title, and the deal includes 250,000 copies to be released on September 22. It will include photos of children from all around the world “celebrating what it means to be happy.”
Pharrell released a statement confirming his agreement with Putnam: “I’m humbled by the global success of ‘Happy,’ but especially in awe of the song’s young fans. My collaboration with Penguin allows me to continue a dialogue with these children in a fresh, new way. We’re both committed to feeding the curiosity of young minds with imagination.”
It sounds like a beautiful concept, and quite appropriate given the universality of the song’s music video. Check it out below.